Behind the curtain of a $1B newsletter business

Pete Boyle
12 min readApr 7, 2021

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I recently saw buzz around a newsletter business that closed $550MM in a year.

Here’s the tweet from Sam Parr that kicked things off.

There’s a newsletter business called The Agora. They own 20–40 diff newsletters. In a given week, they make $20-$50 million in revenue. I know because I’ve seen the financials. They’re VERY fascinating and incredibly…

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