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How to reuse and recycle content for maximum impact

Pete Boyle
5 min readMar 8, 2021

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Most folk are doing content marketing wrong.

Here’s a quick and dirty guide on getting more miles out of every piece of content you produce. Even if you’re working on a brand new website.

I’ve used this to scale brand new pieces to 100 visits / day within a week.

#1 — Be prepared to promote like crazy

This process takes work.

It’s not easy nor is it passive.

Too many people are focused on “passive growth”.

But passive growth doesn’t exist. You have to constantly promote what you’re doing. And that’s true even for the big brands with incredible DA.

This process is needed to get initial traction and give you a good presence on social to build an audience.

#2 — The content mistake most people make

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Pete Boyle
Pete Boyle

Written by Pete Boyle

Founder Growthmodels.co and DecentReviews.co. I examine how businesses grow their revenue.

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